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Rainstorm Weather Affects Clothing Market&Nbsp; Airfreight Replenishment Of Popular Styles

2010/6/25 14:07:00 37

Clothing Market Weather

The continuous rainstorm weather has a great impact on clothing transportation in southern provinces and cities clothing The counter is short of goods and codes. The reporter learned from the major clothing wholesale markets in Chaotianmen yesterday that due to the sharp drop in sales in summer, the agents have more inventory, and the phenomenon of clothing out of stock has not occurred yet, but some of the best-selling women's clothing and leather shoes, the dealers have begun to ensure supply by air.


Offsetting logistics pressure in cool summer


"The rainstorm caused us to purchase goods late, but there was still a lot of inventory, so there was no shortage." Ms. Li, who was acting as an agent for special men's clothing brands in Hong Kong and Chongqing, told reporters that because Chongqing has not been hot, the sales volume of the men's clothing brands she represented fell by more than 50% year-on-year this year, and a lot of men's clothing imported in March was still stored in the warehouse in summer.


Fuguiniao and others Men's wear brand The agents also said that the continuous rainstorm weather had a great impact on the clothing transportation in southern provinces and cities, but the cold summer in Chongqing this year offset the pressure of the rainstorm on logistics. They generally had sufficient inventory, and their daily operations were not greatly affected.


It is reported that the sales of leather shoes dropped by 40% year on year due to the cool summer and the depressed consumption environment, and the sales of sandals are even worse.


Hot sale style Air cargo replenishment


Compared with men who pay attention to practicality, women pay more attention to appearance and fashion when buying clothes. Therefore, women's clothing sales have not been greatly affected by the rainstorm.


"Most of the styles are in sufficient supply, and some of them are selling well. We will also replenish them by air." An agent of Guangdong women's clothing brand in Shengming Shopping Mall revealed that the land transportation cost of each piece of women's clothing was less than 0.5 yuan, while the air transportation cost was more than 1 yuan. However, the sales situation was hot, and it was acceptable to increase the transportation cost.


Leather shoes can also be supplied continuously by air. Tang Jianyue, the general agent of the well-known domestic leather shoe brand Beacon Shoes in Chongqing, said: "If the supply does not meet the demand, and the land transportation is affected by the rainstorm, we will airlift it from Zhejiang."

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