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Analysis Of Advantages And Disadvantages Of Six Outlets Purchase Channels

2011/1/19 17:38:00 89

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Where to buy? I believe it should be the plagued by many sellers. Here is a brief analysis.


1, manufacturers directly purchase: adequate supply, high credit, low price, and generally strive to win, you can get the corresponding return proportion.

However, the volume of purchase is relatively high, so there should be enough sales channels to eliminate the backlog risk.


Suitable: sellers who have economic strength and have enough sales channels.


2, wholesale market purchase: it is more suitable for clothing products, because it can see and touch objects, so it is right.

clothing

The quality is guaranteed.

Attention should be paid to wholesalers to discuss the issue of exchanging goods and establish a good interactive relationship.


Suitable: there is such a large market in the local market, and have some bargaining power.


3, wholesalers purchase: using search engines or Alibaba can find many trade wholesalers, they are divided into two types, a, has been bigger, orders are more, services can not keep up, and it is difficult for you to talk with them.

B, some small wholesalers are good at speaking and setting low prices, but their credibility and source of goods may not be guaranteed, and they do not know how many products have been pferred.

Price

It's also quite high.


Suitable for: A, a large sales volume, sellers who have the strength and wholesalers to talk about the conditions.

B, we need to have enough investigation to get all kinds of guarantees, suitable for some small sellers who are just starting.


4, purchase foreign trade products or OEM products: the surplus products outside the foreign trade orders, or the rest products of the famous brand OEM production, the price is very low, generally 2-3 discount of the market price; the quality of the work and quality is guaranteed, it is a good purchase channel.

But the general manufacturer will ask the purchaser to eat all the rest.


It is suitable for sellers who have certain sourcing channels, economic strength, and have a certain ability to identify the quality of products.


5, find a special source of goods: overseas friends, the seller can enter some products that can not be seen or priced at home, such as cosmetics in Hongkong, famous brand bags, electronic products in Japan, handicrafts in Russia, silver in Thailand, spices in India and so on. If you work and live on the border, you can also get a pass to get in and out in person, so that you have the advantage of price and characteristics.


Fit: the seller that has this channel and is more able to grasp the popular trend.


6, eat into inventory or clearance products: because businesses eager to deal with, if there is the ability and economic strength of Kan, can be eaten at an ultra-low price, to online sales, the use of geographical or time difference to make profits.


Suitable: have the ability to fund, distribute channels, and know the market very well.


Generally speaking, the principle of our purchase is best to invest in small, stable and efficient products. Good sources of goods are hard to find, but I feel that it is not particularly difficult to spend more time, pay more attention, listen more and learn more.

My own store is trying to achieve low price, special product style and professional service. Although there is still a distance from the specialty and specialty, I believe we can still do it through continuous learning and efforts.

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