XTEP Moves To Outdoor Market To Issue New Brand XUP

< p > here the world is < a target= "_blank" href= "//www.sjfzxm.com/" > dress < /a > a target= "_blank" href= "_blank" > shoes "< hat > net" Xiaobian to introduce the campaign brand to fight outdoor market XTEP outdoor brand new release.

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< p > XTEP (XTEP store) outdoor fashion brand XUP is released in Guanyin Mountain, Xiamen.

At the XTEP XUP conference, Dr. Xiao Lihua, senior vice president of XTEP group, said that the Chinese outdoor era has arrived. In 2014, the market size is expected to reach 28 billion 400 million. More ordinary consumers are interested in outdoor products. XUP is a new outdoor brand of XTEP, which carries the expectation of XTEP group to outdoor market.

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< p > introduction, < a href= "//www.sjfzxm.com/news/index_f.asp" > XTEP < /a > outdoor brand XUP, representing the spirit of fashion, enterprising, pioneering and so on. The crowd mainly aims at the middle income outdoor enthusiasts, designing the age from childhood to mature age, basically according to market trend design, and can diversify the scene, such as mountaineering, rock climbing, rafting, picnic, camping, tourism, sailing, sea fishing, self driving, dragon boat racing, swimming, yoga, riding and so on.

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< p > with the increasing popularity of outdoor sports, many sports brands and fashion brands are fighting for outdoor markets.

What is the highlight of XTEP XUP's design team and its design concept? "In XTEP, the design team of XUP is a group of eight nations in the design world."

In an interview with reporters, Dr. Shaw confidently assert that XTEP XUP's pursuit of fashion is not an empty slogan. It attaches great importance to the design team. It invited the US Italy a target= "_blank" href= "//www.sjfzxm.com/" to the designer /a, while the color design is no longer just the traditional black-and-white ash, but is pursuing more fashion elements and displaying outdoor vitality with color.

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