Xia Guoxin: Enterprise Value-Added Is My Goal.

Some people joked that the stock exchange was a machine for building wealth. Standing on the rostrum of the listing hall, the clock struck, and the figures on the big screen turned red.

Xia Guoxin, an entrepreneur in Shenzhen, stood on the podium of the trading floor of the Shanghai Stock Exchange on the 22 day and knocked down his hammer.

3 seconds later, he built Shenzhen in one hand.

The high-end brand, the song, announced the price limit.

The young reporter at the ceremony said: "Xia is very serious. I want to change my happiness."

As the last question in the interview, I did not hold back the hobby of gossip. I asked this question: how do you feel about getting rich?

Very calm, he said: "those are just numbers changes, my personal life has been very simple."

He said that enterprise value-added is the goal he pursued, and the purpose of listing is to give.

The strength of sustainable development is introduced.

He is optimistic about the future of clothing brand, especially Chinese clothing, whether it is urbanization or a large number of consumer population, including the growth of consumption level, has left a huge room for development of Chinese clothing brands.

This is his career.

Xia's science is product design, master's costume design, and later went to central Europe.

Professional experience has never left the textile and garment industry.

If we learn to apply it without saying it, our career will become a career, and the way of chasing has never wavered. Such entrepreneurs, I believe, is indeed not the value added of personal wealth.

Xia Guoxin didn't speak fast, but his clarity was the kind of unwavering mind after careful consideration.

Judging from the business strategy of enterprises, it also confirms this judgment, for example, insisting on the operation of a single brand.

When most of the high-end brands have launched different sub brands and hit the market segmentation brand, in addition to launching the online brand "song" carefully, the company still makes up its mind to "love only one person".

Now that we are listed, will there be any change in the business strategy? Xia Guoxin said: we must resist the temptation.

In his view, the competition between brands is not only quantity competition, but also quality.

A few years ago, he said, at the same time, we should catch two rabbits and concentrate on catching a rabbit.

Of course, after listing, it will make a difference in internationalization. Not only will its brand go out, it will also consider buying and integrating international brands to truly enter the international market.

Xia Guoxin is not too worried about the price cuts of international luxury brands.

First of all, he does not believe that the price cuts will continue in the clothing industry.

Secondly, subject to tariff and other realistic factors, the international brand still has a big gap with the domestic high-end brands after landing, and there is still much room for pricing high-end brands in China.