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Seven Wolves Suspended Major Purchases Planned For Last Year'S Total Revenue Of Over 2 Billion 400 Million

2016/2/26 16:52:00 49

Men'S Clothing BrandE-CommerceGarment Enterprises

well-known

Men's wear brand

Seven wolves announced a midday announcement in February 25th to plan major acquisitions, which involved a larger amount and may involve major asset restructuring standards.

In order to safeguard the interests of the investors and avoid the abnormal fluctuation of the stock price of the company, the company's stock will be suspended since the opening of the market in February 25, 2016. The company will disclose the relevant announcements and apply for the re licensing in a timely manner.

It is reported that seven wolves just released the 2015 annual performance bulletin at the beginning of the month. The report shows that in 2015, the total revenue of seven wolves was over 2 billion 400 million yuan, up 3.02%, achieving a net profit of 272 million 450 thousand and 900 yuan, down 5.63%.

The reporter called the seven wolves board to make an interview this afternoon, but the seven wolves said: "all problems are listed on the basis of a notice issued by the listed company."

Reporters learned that since 2015, the clothing industry as a whole is facing the reasons of poor efficiency, and the overall situation of the clothing industry is not good enough, which has made many listed companies accelerate the adjustment. Yang Dayun, a retail expert, said in an interview with reporters that China's textile and garment industry, including seven wolves, is facing a deep pformation, which is closely related to China's economy and the current market structure. In order to find new opportunities for development and space, clothing companies need to find more opportunities to accelerate the pace of restructuring and acquisition, and garment enterprises need to change and adapt to the strategic, business and development strategies. Only in this way can they have more opportunities for foothold and development in the future market.

Reporters also noticed that the overall development of the garment industry is not ideal, especially with the continuous increase in the cost of offline stores, revenue decline and the number of stores shrinking has become a common phenomenon in traditional men's clothing industry.

How to optimize the marketing mode and change the way of brand development has become an important issue to be solved in the whole industry.

Under such circumstances, the seven wolves strengthened the research and demonstration of new stores, ensured the efficiency and quality of new stores, and abandoned the practice of a large number of disorderly shops in the era of horse racing.

At the same time, we must sort out the terminal stores rationally, and resolutely close the terminal stores where the profitability of the channel can not reach the goal. As of 2014 December 31st, the company had 2821 terminal channels.

In addition, the reporter also noted that along with

Electronic Commerce

The rapid rise of people's consumption habits also changed.

Since the opening of the seven wolf online channel, online sales revenue has been constantly refreshing and surpassing the previous record every year.

In 2014, the business revenue of the company's e-commerce business was about 430 million yuan, an increase of more than 40% over the same period last year.

Despite the fact that online channels are still dominated by off season inventory sales, the company is also actively exploring and exploring.

O2O

And other new modes of mobile terminal business applications.

Yang Dayun also stressed to reporters that digging the potential development opportunities of the future market and laying the groundwork and preparation is the basis for the survival and development of a garment enterprise. Through the major acquisition of the seven wolves, we can see that this should be a major strategic layout for the needs of the enterprise development, and it is a chess game with a view to the future. The industry should pay high attention to this.


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