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Shu Long Advocates Low Carbon &Nbsp And Pioneered The "Experience" Franchise Mode.

2010/3/18 14:21:00 35


Limited by Share Ltd will carry the three largest ladies' brand "Shu Lang", "beautiful vine" and "Gao Ge" into the eighteenth China International Fashion and Accessories Fair (CHIC2010).

The company team continues to introduce new ideas in the exhibition creative plan. It not only pioneered the experiential franchise mode, but also adopted the low carbon decoration mode, and designed the booth around the theme of "low carbon environmental protection, economical and practical" theme, and made directional guidance for the future China Expo booth design.


It is reported that Shu Lang will skillfully use the 360 square meters of women's wear exhibition hall, the first creative use of the "experiential" franchise mode, abolish the usual "one to one negotiation" mode, instead of placing more than one computer on the company's booth, all interested parties can click and browse the company's information and product image data, so as to understand the style of Shu Lang.

What is more worth mentioning is that he has fully implemented the concept of low carbon and environmental protection into the actual action of exhibitors. All the items used by enterprises for exhibitors such as models, screens, sofas, lamps and lanterns are all office supplies. After the Expo, they can be recycled to the office and continue to be used.

In addition, the clothing is made of low carbon fabrics such as cotton, linen, silk and other natural fibers. Natural fabrics such as cotton and linen are not synthesized from raw materials such as oil, such as chemical fiber. Therefore, the energy consumed and the pollutants produced are relatively few and can be recycled for reduction.


Wu Jianmin, chairman of Shu Lang, said that the pursuit of outstanding Shu Lang people will consistently pass through the brand language that is universally suited to the Chinese culture with the Confucian culture and the Chinese culture. He is willing to join hands with many people in the industry to jointly contribute to the development of China's future garment industry and jointly seek the prosperous development of China's garment industry.


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